
FOR IMMEDIATE RELEASE
Regal Lager goes green with Bambino Mio cotton nappies from Europe
KENNESAW, Georgia May 4, 2009 Regal Lager, Inc. announces
their new partnership with award winning Bambino Mio, a complete, environmentally
friendly system of cotton nappies that will help families save substantial amounts
of money, while drastically reducing the negative impact on the environment. The
Bambino Mio nappy system, proven better for baby than disposable diapers, is sold
in more than 70 countries and is the market leader in England and other European
markets.
The interest in cotton nappies is steadily increasing, as more and more parents
see the benefits for their babies as well as for the environment and their wallets.
In the US 75 million disposable diapers go to landfills every single day. Using
Bambino Mio reusable 100% cotton nappies, proven to be just as convenient as disposables,
teach older siblings, friends and family about greener ways. Parents also look for
ways to save money. Bambino Mio nappies cut costs approximately in half, compared
to disposable diapers. Families with more than one baby save more; using the same
long lasting nappies and covers they already have from their first baby.
Reusable diapers are not only better for the environment, but can save parents considerable
amounts of money, which is particularly resonant in the present economic climate
says Bambino Mio President Guy Schanschieff. Todays consumer is more environmentally
aware than ever,continues Schanschieff. The more parents start to look into
sensible reusable nappies and see the advantages, the more our market in Europe
has been growing. It now makes sense that we expand our market also to the US, which
is why we turned to Regal Lager, well known for their success in building quality
brands , concludes Schanschieff.
Many companies, as well as most parents want to do 'whats right' for the planet
and for coming generations, says Bengt Lager, President of Regal Lager.
As a distribution company, we now want to do our part, offering environmentally
friendly products to the US market. Each baby in this country go through thousands
of diapers from birth till they are potty trained, and 27 billion diapers go to
landfills every year. As we all know they do not decompose well, says Lager.
Families using the Bambino Mio nappies contribute to a healthy and safe environment
for their children to grow up in, and as they save money, it is a true win-win situation.
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About Bambino Mio®
The Bambino Mio brand is founded on the principles of quality, convenience, comfort
and style. With continuous product development the company is committed to providing
the best cotton nappies and associated products available. For more information
on Bambino Mio, please visit www.bambinomio.com
About Regal Lager
Regal Lager is a distributor of carefully selected high quality baby and children's
products to the United States and Canada. Our mission is to build quality brands
through excellent customer care; quick distribution to quality retailers, catalogs
and select websites; and through national advertising.